MOBILE CRM
Organisations should adopt a strategic, long-term approach to engaging with their customers over the mobile phone. Frameworks taken from Customer Relationship Management and 1:1 Marketing are highly applicable to the mobile medium and organisations that adopt these kinds of approaches will produce the best results from their mobile marketing efforts.
Púca’s unique and powerful mobile technology platform, Mediator, provides a multitude of functions including accurate, usable and up-to-the-minute reporting.



